Effective Date: 08/01/2025
Lititz Apothecary
Lititz Apothecary (“we,” “our,” or “us”) is committed to protecting the privacy of your personal and health information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use our pharmacy services, website, text messaging programs, and email communications.
Because we are a healthcare provider, your protected health information (PHI) is subject to the Health Insurance Portability and Accountability Act of 1996 (HIPAA).
- Use and Disclosure: We may use and share your PHI for treatment, payment, and healthcare operations, as permitted or required by law. This includes filling prescriptions, coordinating with your healthcare providers, and billing your insurance.
- Authorization: We will not use or disclose your PHI for marketing or other purposes without your prior written authorization, unless permitted by HIPAA.
- Your Rights: You have the right to access, request amendments to, and obtain an accounting of disclosures of your PHI. You also have the right to request restrictions and to receive confidential communications.
- Safeguards: We maintain administrative, technical, and physical safeguards to protect your PHI.
For a complete description of your rights, please refer to our HIPAA Notice of Privacy Practices, available at our pharmacy or upon request.
We may collect the following types of information:
- Personal Information: Name, address, phone number, email address, date of birth, and insurance information.
- Health Information: Prescription records, medical history related to medication use, allergies, and other PHI.
- Digital Information: When you interact with our website, email, or text messaging services, we may collect device identifiers, IP addresses, and engagement data.
We use your information to:
- Provide pharmacy services and customer support.
- Communicate with you about prescriptions, refills, recalls, and health-related services.
- Send you marketing communications (if you have opted in).
- Improve our services, website, and patient engagement.
We may use text messaging (SMS/MMS) to communicate with you about prescriptions, refills, appointment reminders, health updates, and marketing offers.
- Opt-In Consent: By providing your mobile number and agreeing to receive text messages, you consent to receive SMS/MMS communications from Lititz Apothecary. Consent is not a condition of purchase.
- Message Frequency: Message frequency may vary based on your prescriptions and communication preferences.
- Opt-Out: You can opt out at any time by replying STOP to a message. After opting out, you may still receive administrative messages related to your prescriptions or required by law.
- Help: For help, reply HELP or contact us at (717) 626-2222 or info@lititzrx.com.
- Carrier Disclaimer: Message and data rates may apply. Carriers are not liable for delayed or undelivered messages.
We may also send you emails regarding your prescriptions, pharmacy updates, and promotional offers.
- Opt-In: You will only receive marketing emails if you opt in.
- Opt-Out: You can unsubscribe at any time by clicking the “Unsubscribe” link at the bottom of any marketing email.
- Service Emails: Even if you opt out of marketing, we may still send important administrative or service-related emails.
We do not sell or rent your personal or health information. We may share information only in the following circumstances:
- With your healthcare providers, insurers, and other entities as permitted by HIPAA.
- With service providers who perform functions on our behalf (e.g., text messaging platforms, email providers) under strict confidentiality agreements.
- When required by law or to protect the safety of our patients and community.
- You may opt out of marketing text messages and emails at any time.
- You may request access to or correction of your PHI by contacting us directly.
- You may file a complaint if you believe your privacy rights have been violated.
We use industry-standard safeguards to protect your information. While we take reasonable measures to secure your data, no method of transmission over the internet or mobile network can be guaranteed to be 100% secure.
Our services are not directed to children under 13. We do not knowingly collect personal information from children without parental consent.
We may update this Privacy Policy from time to time. Changes will be effective when posted on our website or made available in the pharmacy.
If you have questions about this Privacy Policy, our HIPAA practices, or your rights, please contact:
Lititz Apothecary
100 East Main St., P.O. Box 283
Lititz, PA 17543-0283
Phone: (717) 626-2222
Fax: (717) 626-7920
Email: info@lititzrx.com
Lititz Apothecary is located at the corner of Main and Cedar Streets (adjacent to the Lititz Post Office) in downtown Lititz.